Final Project

I decided to post my project just as Barrel Monkey has. I hope everyone posts theirs as well. I would really like to see everyone's work. I wanted to use background gradations but I have no printer and I did not want to print anything. everything is made from scratch. I tried doing the gradation with charcoal but it was not working for me. I was going to try ink and/or paints but I just decided to do as is.

Journal Entry Number Twenty

The stage was set for the leader of our nation to address the people. There was so much build as to what our leader was going to address.












Those in the entertainment community were deeply hoping for the pardon of one of their own. But the anxiety was so substantial they did not expect such a result.










Some politicians were expecting the leader to take a stance on an issue that has recently arose in the desert southwest. Would this effect the nations melting pot identity and ruin the face of a nation that has withstood so many racial issues since its inception?














Will he express some concern for the future of an environmental clean up that has plagued the nation? The world is being defaced at the hands of man.













The world sits and waits, as the leader of our nation is about to take the podium, which we will hear after these messages. Tonight's program is brought to you by...

Journal Entry Number Nineteen

I think advertisers use sex as a weapon to sell. We all know that this is common. But I think that the myth behind a product is that it makes you more sexy or wanted by others. I see it is too blatant and our society is so inept to forge forward and believe what they are tuned into buying and make it an important part of who they are as a person. I think sex is denotative but the jeans are the connotative part of it. It is presumed since the ad is a Levi's ad. The tag line is also denotation about sex and it fits aligned with the image. For many people out there, it probably did work. I myself would not buy just because of this ad.

Journal Entry Number Eighteen

Although the star in the picture is adorned in red, and the background is a dull beige to dark brown, they're both offset by the main attracting color, white, this bursts as milk from the glass. It immediate draws the viewer to the large typelogo, "Got Milk?", this message is precise. I think the cohesion here is so familiar to most that it makes the viewer understand immediately that this campaign is obvious. So the next glimpse would be to her as the model who supports milk and then the tagline for her is, Smash hit by Hayden. Body by milk, this message is concise. These elements alone do the job in the eyes of Jefkin. But she also has a quote there and I think people do continue reading because the rest of the type is too familiar.

Journal Entry Number Fifteen

This image tells me he is in rage. His country is attacked and pretty much taken over by the US. He has some rage. It is connotative, considering you'd have to know the history of the US and mideastern clashes. Denotative would be someone just screaming in rage or doing something physical to something.

There is a certain order that CSS code has to be written with, order in the use of rules, selectors, declarations, properties, and attributes. It has to be connotative. Something that might be denotative is something like an image of a Navajo word and the equal sign with the English definition.

I think the image of the gavel is a denotative sign of justice. I think someone behind bars would fit denotative too.

I see this image as evil. I think it can be seen as denotative but connotative if it was in some other cultures. It could be seen as some representation such as Lucifer. It could also just mean a snake man.

This was the word, death, that came to mind when I thought of peace. I say it is connotative. Denotative would be people happy wearing peace symbols, floral clothing, waving peace signs.

For God I thought of clouds and come celestial lights beaming from them, hahahah. I think connotative. If there was a prophet that was known to be able to speak to God somewhere in the picture it could be denotative.

This came to mind as history, I thought of how things were recorded throughout time on earth and how we research what happened before our own history/time on earth. It is connotative. I think a book would be denotative, whether is had the word history on it or maybe some other aspect of history, such as a culture, era, country.

I seen this image for pain. I imagined loss of family and the mourning that follows. I think it could be denotative but it would mostly be seen as sad or depression. So for me it is connotative.

This image is a group of Scientist with J. Robert Oppenheimer, lead scientist of the Manhattan Project. I think it is connotative and I think that all scientist are smart.

Journal Entry Number Seventeen

This design is sleek and made with soft colors that invite the reader. The simple use of the eco looking light green teamed with the light grey as the logo is inviting. I think the repetitive use of the grey as the copy color is a smooth contrast between the green and the white. The image of a collage of food keeps the reader engaged and wanting more because of it deliciously colorful composition. Once again the color scheme is monochromatic. I think this ad is good for business.

This ad uses three common colors, or lack of color for white. But the inks used in this color process creates black and red. The entire black background creates a mythology and lack of certainty. I think it reacts with the newspaper clippings in the type the the title, THE WIRE, and creates a common concept of whether these stories are true or false, or an act of conspiracy. The Title catches my attention but the hierarchy of info immediately sends me to the tagline in red under the title. And the rhythmic light to red sequence guides me through the rest of the ad. I guess it is monochromatic since the red would either go to white or black. Good ad.

Journal Entry Number Sixteen

I think this agency kept their mark very simple and literal. I am thinking that this was made in house. The color scheme here is environmental and they used obvious colors as would be most recognized for each element, water, grassland, tree, rolling hills, mountains, snow, and sky. I believe this mark would be used for things like road signs, maps, attire or official uniforms. The lines used to create the forms is basic and enclose each color well. It is well-balanced and has a horizontal symmetry to border the marks elements.

The new redesign is a pretty risky twist on the original. They kept the red color, this keeps customers familiar with the business since their first mark was red. I think the use of red just induces excitement to come and eat. I think they want to attract a newer customer base by having the mark look more modern, by adding a more darker red to one side creates dimension , they also used or developed more modern typefaces. The K has a smile to garner themselves as satisfactory to their customers. The lowercase "in the box" is also more of a modern design style.

This logo is monochromatic as the above. It incorporates the light orange with the dominant orange. These two colors create dimension as well. It is a modern logo, with the embedded modern style typeface. The color according to the lectures creativity, invigoration, uniqueness, energy, vibrancy, and activity. I think this kind of motive can account for all ages to join this companies clientele. It is easy on the eyes. I think this color scheme is a very modern set that invites younger folks easier.

Journal Entry Number Twelve through Fourteen

The design is trying to get customers to eat at their restaurant. I think the picture of the food is great way to entice a viewer. The red and white text are great contrasts against the black background. And they match the logo. I think the red stripe on the bottom helps the design remain balanced. One thing that I don't like is the use of so many typefaces. It makes it look unprofessional? The 'check out out new' font is too thin as well and makes it hard to read.















This ad is well balanced. The color scheme is simple and works well. It is informational and I think it tells exactly what needs to be said. I think it works well for its purpose.





















This ad is similar to the one above. The colors work good. They tell me beer. I like the photo used. It is funny. The humor also says chill and have some beer. It is good.

Journal Entry Number Eleven

Here I am just saying warning the lights are bright. The other is basically, there are no lights here.

This is whether or not I should start smoking hahaha.

This is a warning that maybe I should put on sunscreen or its not needed.

These signs are my choice of either riding my skateboard or ride the bus.

These light switches mean should I get ready with or without lights.

Journal Entry Number Ten

In this ad the guys is blowing smoke into the ladies face.
The tagline says, "Blow in her face and she'll follow you anywhere." It is a reference to ejaculation. I think the intended audience is men and I think they have some good comical direction here that is good, for men.

Journal Entry Number Nine

Here in this image I see the wheel and bicycles having been great inventions because they help with transport. The computer, just because its a computer. Photography is the best expression of a moment in time. Electricity and internet. The Gutenberg press of course for mass production of publications. Plumbing and even waterless urinals. Xrays... ouch... I been under the scope many times, due to skateboarding. The telephone or telegraph at that. Refrigeration or vending machines, duh, to keep your food fresh and at bay.















These are things I cannot live without. The laptop in order to use Adobe CS 5. Stay in touch with a client via gmail on my dual monitors. Project ready Dslr to go out and take stock photos with my chap stick of course. Come back design something cool, while snacking and save to my hard drive and print some copies for presentation.

Journal Entry Number Eight

These images' color attracted me first. I like the black and white simply because it filters out everything but the raw feelings. The other images carry signs of danger and caution. I feel that multi-color symbolism makes them create a system of the feelings, like be careful or else feel the anguish of dealing with me. The couple it seems is out of cohesion and at any moment one of the people could burst with anger.

These somber colors create a cold feeling, like emptiness is present and there is no way out. They all seem to have a stare that is empty and they are hoping for some comfort.

Visually I seen these four images illustrated joy. I integrated the two photos on the left because they were both symmetric and exhumed happiness and joy in similar ways, the act of being free and afloat brought energy that can be achieved through joy. The two on the right just reminded me that being free to express your joy however you feel is a reason to sing or dance.

This is for uninspired

These images got me thinking about the emptiness of being scared and not being able to achieve relief. The top left image's eyes have a stark contrast to the face that immediately functions as the initial feeling of being scared. From that image you are led into the panda. It is rhythmic. I think the black and white image in the lower left creates an exit. It feels like there is no ending and you are left lost and fading.

Journal Entry Number Seven

Journal Entry Number Six

Journal Entry Number Four

Most of these arrow are basic arrows that offer the viewer direction. I found them in the Union. Some of these arrows are known as directions or commands on the computer. One arrow was used to show the northern direction on a map. One of the arrow was used on the Gatorade logo with the lightning, giving off some form of sense of intensity. One arrow was a decorative cloth hanging inside the Union dining area high above the tables. Another arrow was used as a sign for containment, for a Banker's Box label. These arrow are all depicted in different forms. They are all well blended in the packages design color scheme.

Journal Entry Number Three

I found these logos in my office at SUN Entertainment. Most of them are technology logos. Most of them are typographic. I think they are very well-known and recognizable. I think they have all been consistent. The only redesign is the Pepsi logo. I know the Pizza Hut logo has been redone but I took a photo of a small basketball backboard that my co-worker has above his trash can.

I see that most of the technology logos are in caps. The only others that are not are Nikon and I think the design of that has been around for much longer.

I like how the SOLO logo incorporates their product into their mark.

HP must have just did the opposite of all other tech companies. Their mark stand out from all other. I like the vertical symmetry and it is well balanced. I know it anywhere... I don't really like their video cards but they have a distinct logo.

Journal Entry Number Five

I made these signs to have a consistent look. like they were all made for the same company.

















Here is the first. Just an exit sign. door opens and you can leave this way.

















I chose to make it simple. A car housed under a roof. I chose simple colors for a lower quote from the printer too hahaha. I wanted to make the box around as well but I thought it would be framed as an outdoor sign that would illuminate at night so it would be housed.



















The same with this design. It is simple with my idea of an executive. I wanted to make the capital E like the women's and men's but I just remembered who I work for. This image shows some kind of executive look.

















For this sign I thought it was important to highlight the flames so people know it has some emergency type function.

















A door with this image must read that the cleaning supply are stored here or the custodian is near.

















For these two I wanted them to be simple again. I just used the initial for each restroom.